Lush, silky lashes frame eyes with natural appeal

The Eyelash Extension market is a growing industry in the US, proving that it is here to stay and not just a flashing fad. With busy lifestyles and fast-paced schedules, saving a little extra time with beauty preparations before stepping out has gained popularity among women of all ages.

“We help simplify women’s morning routines by saving them time in the morning,” says Erica Hjelmaa, owner of Lux Beauty Lounge in Renton. “With eyelash extensions, it is one less thing to worry about in your routine. Plus, they make you feel amazing, and life is better when you feel good about yourself.”

At Lux Beauty Lounge, clients can find a beautiful comfortable environment that’s a safe space to relax and let licensed professionals work their beauty magic.

“We are a nonjudgmental salon and welcoming to all,” Erica says. “We understand that our clients need a space to unwind to be their best selves.”

Erica has been a Master Esthetician for more than 16 years, with ten years dedicated to full-time lash artistry. Her entire team provides safe eyelash extensions that will not damage your natural lashes. They use their own brand of lashes and lash aftercare products, as well as retail carefully selected top-quality beauty products.

“Whether you want something dramatic or natural, outrageous or subtle, our team can create the perfect look for you,” Erica says.

Lux Beauty Lounge specializes in a range of beauty services, including lash extensions, lash lifts, brow lamination, waxing, and spray tanning.

“We follow strict health and safety protocol and use high-quality products,” Erica says. “We promote education so clients can get the most out of their lashes without damaging their natural lashes.”

Erica has worked for herself since 2013 and will be celebrating her 10th Anniversary in May. It has been a whirlwind since she opened her doors, and she is looking forward to the future.

“Three days after I signed my commercial lease on the lounge space, I found out I was pregnant with identical twins,” she says. “10 years later, I have three kids, have been through a pandemic, and have built a successful business. It has been a roller-coaster ride full of great moments.”

As a business owner and busy mom, Erica understands the needs of her clients, and she and her team rise to meet those needs.

“Our mission statement captures it all,” Erica says. “Our mission is to create a safe environment for powerful and empowered women to show up as their authentic selves. We set ourselves apart by educating every client on the importance of natural lash health safety to ensure the longevity of wearing eyelash extensions.”

For a complete list of services, visit the website at Lux Beauty Lounge. All appointments can be booked online at Contact — Lux Beauty Lounge or by contacting: info@luxbeautylounge.net, 206.300.3131. Find Lux at 4725 NE 4th St., Renton.

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