Arts and Entertainment

Local dancer lands national ad

Michaela Boere - Submitted
Michaela Boere
— image credit: Submitted

Is that a local resident you just spotted in that national Staples back-to-school ad? Why yes it is. It's Michaela Boere, now a dancer and student at Central Washington University.

Boere is the captain of the CWU Dance Team and one of eight CWU dancers featured in Staples national TV commercial, which airs nationwide.

After winning a video contest, Boere and the dancers earned their four seconds of fame and $1,000. The group was one of three groups chosen out of 118 applicants.

“We were asked to put our own spin on the original dance move called the shopping cart and we choreographed our own routine to their song selection,” said Boere, who’s studying business management and organization at CWU in Ellensburg.

The team’s portion of the commercial was shot at the Wildcat Shop in the Student Union and Recreation Center on campus and the dancers are wearing CWU gear.

The CWU Dance Team, which will begin the 2014-15 academic year with 22 members, performs at CWU athletic events and homecoming activities and at events in the Ellensburg community. The dancers focus on jazz and hip-hop styles, while also incorporating pom and kick.

Watch the 15-second spot here

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